Measuring and Managing Customer Profitability

 

Measuring and Managing Customer Profitability

Category: Training Course


Today’s customers view suppliers’ products and service lines as commodities.  We often find that the sales volume of high demanding customers is not proportional to their profit level because they cause extra expenses from you the supplier. In this course, you will learn why measuring customer profitability is increasingly important, how to calculate it, and what actions will increase customer profits to a supplier.

Length: n/a

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